Experiencing the Digital Divide

So, I moved recently, and because of traveling, it took me about a week to make an appointment to get internet service. It didn’t matter much at the time because I’d spent every evening unpacking, cleaning, etc. Then, I found out that the soonest appointment I could get would be a week later.

That meant 2 [...]

What were they thinking??

Method, the home care products manufacturer, recently released a commercial targeting women (in more ways than one) to advertise their eco-friendly shower cleaner. When I see commercials like this that connect with their demographics so poorly, I always wonder, “Who approved this?”
Method has done a pretty good job of removing the commercial from everywhere it’s [...]

Band Posters

I made some posters for a concert that Miroirs performed a couple of weeks ago. Three of my siblings are in the band (I have a big family). I had one evening to do these. I designed two different posters because I wasn’t sure if they would find the black and white one too girly. [...]

REJECTED.

Sometimes . . . people don’t think all of my designs are stunningly fabulous. It hurts, but sometimes it does happen. (Actually, I’m pretty desensitized.) So, instead of letting my rejected designs sit in silence on my hard drive, I’ll start posting them, so you can add your 2 cents if you like. Was the [...]

La Pura Vida

I just finished up this poster for a friend that is sponsoring (I guess that’s what you call it) a study abroad program for USC Upstate. She told me that sometimes they have difficulty convincing students to join or even getting them to notice the program among a sea of posters on the bulletin boards. [...]

Logo Labor Pains

Here’s the inside story of the evolution one of WSI’s recent logo designs.

Once upon a time (earlier this year), the beautiful Heritage Park Amphitheater was born in Simpsonville, SC. And so, it needed a logo. They showed us some ideas of what they wanted, and we did our research. The venue itself wasn’t built yet, so all we had to go on was renderings of the stage and some words like “colorful”.